About Rooster

He's a happy guy, always smiling, proudly showing off his wicked 'stache and full, natural beard.

Rooster was designed by Chris Wright, a professional skateboard and snowboard deck illustrator.

A friend of our founder, Andrew sought Chris's expertise out for the perfect BMC logo, and commissioned the piece. Rooster's been a stalwart piece of the BMC landscape ever since.

You'll most often see Rooster on our t-shirts, patches, stickers and club flags, as well as - of course - on this very web site, welcoming you to join us in our bearding endeavors.

To check out more of Chris's sick designs or buy some of his gear, check out his web site: Seldom Wright